Thursday, May 30, 2024

15 reasons why your page isn’t ranking on Google

 


Google ranking is the most important part for the owners of online business because mostly people check the google reviews then decide to approach the business. Staying ahead in this ever-evolving world of SEO requires intelligence, flexibility and adaptation. Here are some 15 reasons to know that why your page isn’t ranking on google: -

1)     Poor Keyword Technique: Not using the right keywords in the right way will not reach the target audience you want. Adding too many keywords or too less keywords may also impact the google ranking of your page. So, that is why it is important to put enough right and relevant keywords.

2)     Weak Content Quality: Google emphasizes valuable and high-quality content. If your content doesn't provide clear, accurate, and knowledgeable information that meets the search objective, it won't rank well.

3)     Lack of Backlinks: Not having enough backlinks from trustable sites can make Google think your content isn't reliable or important. A limited backlink profile can decrease your ranking possibility.

4)     Slow Page Load Speed: In our fast-forward digital world, speed matters a lot. A slow-loading page can easily frustrate the users and increases bounce rates which will negatively impact your SEO.

5)     Non-Mobile-Friendly Design: If your page is not suitable for small screens or mobiles-friendly then this it will suffer in rankings because most of the traffic come from mobiles searches and it dominates the web.

6)     Less Content: Pages with less or not so important content offer little value to users and are often neglect by Google’s algorithms.

7)     Duplicate Content: Publishing content that’s too similar or already present on your site or elsewhere on the web can reduce your SEO efforts.

8)     Ignoring Meta Descriptions and Title Tags: These elements not only inform search engines about the content of your page but also attract users to click through from the search results. Neglecting these elements means missing the opportunity to rank your page high on google.

9)     Paying no attention to Local SEO: Not focusing on Local SEO can be a big mistake for businesses targeting local customers or with a physical store. It means you're not doing things to help people nearby find you easily online.

10)Top of Form Poor User Experience (UX): Google values those sites that provide smooth and   engaging user experience. Complicated navigation, unnecessary pushy ads, and not so            interesting design elements can also affect the ranking.

11) Technical SEO Errors: Issues like broken links, improper use of redirect, or                      incorrect use of main tags of your page can confuse search engines and impair your site's              visibility.

12) Outdated Content: The internet evolves with the trend and trend changes every day.  So, publishing outdated content can quickly decrease the rankings if not regularly updated to reflect the latest information and trends.

13) Neglecting Search Intent: If your content doesn’t match what people are searching for (like wanting information, finding a specific website, or wanting to buy something), then users and Google will know and this can make your content less helpful and harder to find.

14) Social Signals Ignored: Well, social media activities like shares and likes don’t directly affect rankings but they can help more people see and trust your content. This can indirectly improve your search engine rankings.

15) Lack of Progress in SEO Strategy: The online world is always changing. What made your website popular yesterday may not work today. So, it is important to check and update your strategies regularly, and be ready to change plans to keep your website visible and successful.

Understanding and addressing these factors can easily improve your page's visibility on Google. SEO is an important element, It may takes time and consistent effort to see good results. Patience, dedication, consistency, and adaptation to the ever-changing digital environment are your best supporters in climbing the ranks of your page on google.

 

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